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Marketing Campaigns Manager

Description

VAST Data is looking for a Marketing Campaigns Manager to join our growing team!

VAST is the fastest-growing infrastructure company in history, having tripled our growth and valuation for four consecutive years since launching our technology into the marketplace. We’ve shaken up the storage industry by challenging traditional architecture models with our revolutionary Universal Storage platform, and the world has taken notice.

Our success is largely attributed to incredible leadership, world-class talent, and a common appreciation for how we can enable organizations to leverage their data in ways that were historically impossible. This is an opportunity to be part of the demand generation engine - the heart and soul of our go-to-market team - at a pivotal time in our company’s growth.

Come join the disruption, make your mark, and be a part of the amazing team introducing the new era of data storage and beyond!

THE ROLE

  • Define global integrated campaigns strategy including objectives, KPIs, target audiences, and marketing mix across various channels including email, digital, social, AR, PR, events and webinars
  • Manage and coordinate campaign execution with key stakeholders adhering to timelines and optimizing campaign results thru revenue generation
  • Work with the creative team to create the look/feel of each integrated campaign to ensure that brand all aspects of the campaign are impactful and consistent
  • Regularly inspect the ROI throughout the entire campaign and customer journeys to ensure campaign leads are being followed up in a timely and effective manner and opportunities are progressing through the pipeline to revenue generation
  • Create a culture of data driven excellence, regularly updating key stakeholders of campaign results and learnings in real-time in order to continually optimize campaign outcomes
  • Manage relationships with external vendors and agencies that support campaign execution

Requirements

  • Minimum of 5 - 7+ years experience in leading fully integrated marketing campaigns for a high-tech company
  • Highly proficient in Salesforce
  • Experience leading successful campaigns, showing and reporting ROI, and following campaigns from infancy to revenue
  • Bachelor's degree or equivalent experience, MBA a plus
  • Excellent planning and project management skills
  • Experience planning and measuring customer lifetime value, campaign impact, customer
  • engagement, and a/b testing to optimize results
  • Ability to effectively communicate results/implications both verbally and in writing to technical and non-technical audiences
  • Flexible hours when needed to accommodate APAC and EMEA team members
  • Strong organizational skills, handle time efficiently without a compromise to detail

Details

Location: United States

Employment: Full-time

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